Made for Pack Flippers
Most snack bars are candy bars, full of syrups, fillers, emulsifiers, sweeteners and sugar alcohols. You care about what goes into your food, and we do too. It's not just about great macros, it's also about clean ingredients your body will recognise as real food.
About Chief Nutrition
Born in Australia, Chief Nutrition is proudly Australian made and is family and employee owned. Built with passion, they are focused on healthy people and a healthy planet. Based on science, these delicious products are formulated by health experts based on the latest research.
FAQ's
The best way to describe the taste would be like a nut butter biscuit. They're sweet but they’re very low in sugar because we use a natural sweetener (monk fruit). We avoid stevia because it can have a lingering aftertaste.
Collagen is an odourless, tasteless, dairy free protein source that's a co-product of beef. We like it because it's a great environmentally friendly option and easier on the gut than other proteins like whey. There's also a bunch of new research suggesting it's beneficial for gut health, joint and tendon health, recovery and hair, skin and nails.
We use grass-fed and grass finished bovine hydrolysed collagen peptides from Argentina. We're working on Australia made collagen.
Yes! And more environmentally friendly than other protein sources such as whey, soy and pea.
Collagen is a co-product of animal agriculture which means if we weren't using it for a health food product it'd be going to landfill.
While grass-fed collagen isn't any better nutritionally speaking than grain-fed collagen, grass-fed is kinder to the planet.
Chief Collagen bars are an very healthy and natural snack that can be enjoyed daily by anyone. They're also great pre or post workout.
Yes! Our kids love them and our whole range is perfect for kids. They are quite filling though so half a bar will probably be more than enough for the younger ones. Please note they do contain nuts.
We’re not allowed to give advice and you should always check with your doctor or health professional.
There is nothing in our products that you would need to worry about. Some doctors might flag the camu camu which is a berry - the reason for this is it’s high in Vitamin C and you can have too much Vitamin C, hence the general advice on camu camu. We don’t use a lot, there’s 0.24g in each bar which is about 7mg of Vitamin C and the recommended daily intake of Vitamin C is 75mg for women.
In our view, all our products are very safe and from personal experience we've found them to be great for pregnancy and breast feeding. In fact, collagen is a fantastic supplement for mums who are growing human beings.
Yes! We don't market them as a "keto" product because strict ketosis followers might have an issue with the small amount of maple syrup in them (which is negligible, contributing <0.5g of sugar per bar) but we have designed the bars in consultation with nutritionists and keto experts who have confirmed they very much qualify as, and are recommended by those experts as, keto friendly.
Our collagen bars contain cashews which are not considered Low FODMAP.
Did you know low FODMAP is a short-term solution and not designed to be followed for months at a time?
We can't give you that advice so you need to speak with your dietitian but we have had feedback from dietitians that all our products are suitable for diabetics.
No, collagen comes from animal sources so collagen is not vegan. There are plant based "collagen" powders starting to appear which essentially mimic the same amino acid profile of natural collagen, but to date there's not a lot of research showing it's efficacy and the research that does exist suggests you'd need 6 times as much to get a similar effect.
There are also vegan “collagen” products out there that don’t contain any collagen but claim to increase the body's own collagen production.
We do have many customers following a plant based diet who consume our products as a way to get important nutrients without eating meat. Think of collagen as an odourless, tasteless white powdered form of bone broth.
Our collagen range is Halal certified (we export to the Middle East). They're not Kosher, yet.
The collagen bars will last on the shelf for at least 12 months. The date on the product is a best before date, not an expiry date, which means it's a question of taste after that date.